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PFSbrands CEO Reveals Clear and Proven Strategies for Business Growth

SOURCE ForbesBooks

New ForbesBooks Author Shawn Burcham Releases Keeping Score with GRITT: Straight Talk Strategies for Success

This release is posted on behalf of ForbesBooks (operated by Advantage Media Group under license).

NEW YORK, Aug. 13, 2019 /PRNewswire/ -- Founder and CEO of PFSbrands, Shawn Burcham, today announced the publication of Keeping Score with GRITT: Straight Talk Strategies for Success (available now). The book is published with ForbesBooks, the exclusive business book publishing imprint of Forbes.

Shawn Burcham Releases “Keeping Score with GRITT” with ForbesBooks

In his new book, Shawn Burcham provides small- and medium-sized business owners with straightforward advice that draws on his own entrepreneurial experience and sources of inspiration from some of the world's brightest business minds. Since starting PFSbrands from nothing in his Willard, Missouri garage, Burcham has grown his company using the techniques and strategies detailed in Keeping Score with GRITT.

Burcham attributes his success to his tried and true business model, GRITT, an acronym for his key success qualities: Goal-driven, Responsible, Involved, Team and Tolerance of failure. Offering insights ranging from the top 13 core values for lifelong success to creating a corporate environment where all employees are engaged, Keeping Score with GRITT is Burcham's business growth playbook for modern entrepreneurs.

"This book is for the business owner, the CEO, the manager or the employee who's just plain stuck and lacks the leadership or hope to pull out of the abyss they find themselves in," Burcham said. Importantly, his advice does not come from the ivory tower of success, but rather the roots of his failures. At times, Burcham has been that frustrated employee, that frustrated owner. All of his failures and frustrations would become the raw materials for his future success and his book that aims to empower people to keep pushing ahead.

Keeping Score with GRITT: Straight Talk Strategies for Success is now available for purchase on

About Shawn Burcham
Shawn Burcham is the founder and CEO of PFSbrands which he and his wife, Julie, started out of their home in 1998. PFSbrands has grown to over 140 employee-owners and is now a 100 percent employee-owned company (ESOP). The company has over 1,500 branded foodservice locations across 40 states. They are best known for their Champs Chicken franchise brand which was started in 1999. Most recently, PFSbrands has launched GRITT Business Coaching to help other businesses become more successful.

About ForbesBooks
Launched in 2016 in partnership with Advantage Media Group, ForbesBooks is the exclusive business book publishing imprint of Forbes. ForbesBooks offers business and thought leaders an innovative, speed-to-market, fee-based publishing model and a suite of services designed to strategically and tactically support authors and promote their expertise. For more information, visit

Media Contacts
Lori Kimbrough, PFSbrands,
Mari Sharpe, PFSbrands, 
Kelly Perry, ForbesBooks,



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